29 March, 2011

there's good strange, then there's bad strange

a good friend keeps reminding me I'm weird
not that I'm bothered by it, though I wish he didn't have to point it out so frequently.
hmm

self-deprecation aside, 'normal' is boring, tired and plain lazy
here I mean the culture of consumption that is the 'norm', the way of life for many people

fun fact: did you know that Superdry in Australia is a brand carried by the Pacific Brands conglomerate, the same company behind Bonds underwear and Razzamatazz hosiery?

bet you felt all smug buying that cool pair of skinny jeans, differentiating you from the masses

too bad they're mass-produced

if 'cool' comes manufactured by large multi-national companies, that's not really going (in this case buying) outside the box
it's not bold, it's not your statement to the world, its a marketing campaign to make you feel good

you've been duped, bamboozled, given the run around, to think that piece of expensive mass-produced fabric gives you status

which it can have, given enough people believe in the idea

Question is, do you really want to be reduced into the purchasing masses?

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